Lola Lopez Guardone was born in Buenos Aires, Argentina and then born again when choosing NYC as her new home. Always a creative, she would dress up her two brothers and younger sister and create stories to perform in front of her family and friends. She never liked playing so much as she does creating the story so it was no surprise when she went to school for theater directing and event producing.
In Argentina she worked with Sergio Lombardo Productions for many years creating brand experiences, large scale theatrical productions, small educational projects in schools as well as freelance creative design for digital, TV and Film.
Since moving to NYC she applied all that creativity to make her a unique tool in the work force. With no budget whatsoever, she created online and live campaigns for her bar tending and fitness jobs, her own theater productions. She also worked her way out of the pandemic, still able to stay relevant in the fitness, entertainment and design world. They say poverty is a great creativity motivator and Lola proved that she can make a dollar out of fifty cents even in the worst situations.
When given a bit of a budget, Lola worked with MTG experiential creating brand experiences for companies like Smirnoff, Open Society Foundations, Women's March, to just name a few.
In 2016 and 2017 she was part of the design team behind the Museum of Drug Policy and it's touring version currently making it's way around the world.
When in survival mode, Lola accumulated experience in sales, marketing, social media, UX/UI design, and many other resources that make her a super valuable asset for any team she leads.
In 2021 Lola was the Associate Artistic Producer for both PITCHBLACK Immersive Experience and Theatre C. She also signed as a Creative Services Consultant for the Vuturo Group.
Lola also served as Associate Director of Experiential at The SOZE Agency in Brooklyn, NY, creating worldwide experiences that bring joy, unity and awareness.
Catch Lola lifting heavy things and playing with her dog Phoebe on Instagram, creating content for various companies on TikTok, and overall staying relevant because "stillness equals death: always be moving, always be growing, always be learning."
Awards & Nominations
· 2018 – Outstanding Cast and Outstanding Drama (Before the Fall) – London Fringe Festival
· 2017 – Best Director (These Little Ones Perish) – NYC Winterfest
· 2017 – Best Play - Nominee (These Little Ones Perish) – NYC Winterfest
· 2015 – NY Times Critics Pick (Empire Travel Agency - Woodshed Collective)
Experiential Design and Production
· 2023 - Nuestro TX, Nuestro Poder - The Soze Agency - McAllen, TX
· 2023 - Taproot Earth, Climate Week Events- The Soze Agency - NYC + Durham
· 2023 - Celebrate Immigrants Tour - The Soze Agency - LA + DET
· 2023 - Museum of Broken Windows - The Soze Agency - NYC
· 2023 - A Species Between Worlds at London Design Biennale - The Soze Agency - London, UK
· 2023 - The Green Wave Gathering - The Soze Agency - Washington, DC
· 2022 - Moonshot Awards - The Soze Agency - NYC
· 2022 - A Species Between Worlds - The Soze Agency - NYC
· 2021/22 - Odd Man Out at The Flea Theater - Pitch Black Immersive Experiences - NYC
· 2021 - Odd Man Out at Hudson West Kitchen and Grill - Pitch Black Immersive Experiences - NYC
· 2021 - #Backtothebox Campaign - EVF Performance - NYC
· 2019 and 2020 – Battle of the Fittest, CrossFit competition - Columbus Circle - NYC
· 2016 - #TheOriginalMule Experience - Los Angeles, CA
· 2016 - Museum of Drug Policy - Open Society Foundation - NYC
· 2016 - The Password - Woodshed Collective - NYC
· 2015 - Empire Travel Agency - Woodshed Collective - NYC
Artistic Direction (Theater)
· 2022 – Ocean in a Teacup - Theater Row – NYC
· 2021 – Rehab - The Producers Club – NYC
· 2021 – Candy Girls - New Perspectives Emergence Festival – NYC
· 2020 – Next Thing You Know - Access Theater – NYC
· 2019 – BED - Hudson Guild Theatre – NYC
· 2019 – Silent Movie Dreams - Hudson Guild Theatre – NYC
· 2019 – Before The Fall - Capital Fringe Festival – Washington DC
· 2019 – Demons (The Possessed) - Original Workshop – NYC
· 2018 – Before The Fall - London Fringe Festival – Ontario, Canada
· 2018 – I Ought to be in Pictures - The Producer’s Club – NYC
· 2017 – Before The Fall - Riant Theatre – NYC
· 2017 – Elemeno Pea - Westbeth Center for the Arts – NYC
· 2017 – Exit The Ever Oppressive Burden of the Patriarchy - Playwrights Horizons Downtown – NYC
· 2017 – These Little Ones Perish - Hudson Guild Theatre – NYC
· 2016 - Bird Brain, the musical (Assistant Director) New Victory Theater LAbWorks - NYC
· 2015 - Alexandria (Assistant Director) Dir. Mikhael Tara Garver - NYC
· 2014 - West Side Story - Don Bosco Theater – Argentina
· 2014 - Snow White - Don Bosco Theater - Argentina
· 2013 - Hamletmachine - National Comedy Theater - NYC
· 2012 - Result Of Auditions - Cardenal Spinola Theater - Argentina
· 2012 - How To Succeed… - Marin Theatre - Argentina
· 2011 - The Wedding Singer - Marin Theater - Argentina
· 2008 - Evil Dead - La Cova Theater - Argentina
Other creative stuff
· 2021 – Spectrum (Ariel Vega, Lead) - Moving Mountain Productions - NYC
· 2020 – Shockfest Macabre Mansion (Dancer) - Times Square - NYC
· 2017 – Macbeth (Witch) - Connelly Theatre - NYC
· 2015 – Alexandria (Ensemble) - Playwright Horizons Downtown - NYC
Training
Roundabout Theater Directing Sociopolitical Theater course with Jess McLoad, Tom Todoroff (2-year theater arts Conservatory), Seth Barrish, Sergio Lombardo, Rubén Szuchmacher, Universidad Nacional de Arte (Argentina)